By Alison Marks
Imagine you’re watching a video of a simple acoustic guitar, just sitting there on a table. Kinda boring, right? But all of a sudden, mysteriously, one of the strings starts to vibrate! What on earth is going on??!
Wide angle lens now, and you see a woman with cowgirl boots on, sitting in a chair, strumming that very same note – but on a different guitar!
The two intstruments aren’t connected by any cords or electronic equipment.
But they are connected… by the law of resonance. When Guitar B put out a strong signal, the previously silent Guitar A responded. It had to, because that note/signal was encoded in its structure. It just needed something to come along to make it hum.
That’s exactly how you want the marketing in your businesses to work. You don’t want to have to wrangle people into working with you. You want the right people to just hum. And when you perform the unique and special song that is inside you, you put out a strong signal that some people just can’t help responding to. It is as much a part of them as it is part of you.
Like a good music teacher, a gifted business coach or mentor can help you find your song, give you exercises to strengthen and tone your natural gifts so your audience hums even louder, and help you prepare effectively so your “big performances” are received with standing ovations.
Send me an intro email at Alison [at] 6FigureHomeOffice.com if you’re yearning to play your music and you think I might be a good match as a coach for you. I’ll be in touch and let you know what’s next!
Never forget, the notes are already in you.